Translated by Bethszabee Garner

Founded by car manager Marco Makaus in 1985, The I.C.E Saint-Moritz has established itself every year as the meeting place for lovers of exceptional automobiles. Set on the sublime lake of Saint-Moritz, the competition brings together for two days, rare car models. For this 2025 edition, attendance was unprecedented, truly confirming the international success of this exclusive event.

The Prize list in a few figures

From February 21 to 22, the St. Moritz racetrack was the luxurious backdrop for a much-appreciated automobile competition. A blend of elegance and passion, the event transformed the frozen lake in the Swiss Alps into a showcase for 52 classic and sports cars. This exceptional selection thus made the prestige of the 2025 edition, as detailed in a press release: “More than twenty thousand visitors from all over the world brought the town and its lake to life over two sunny days”.

To kick things off, the international jury selected the winning cars in the five competition categories, rewarding the elegance, rarity and history of each model: 1957 Ferrari 500 TRC Scaglietti (Barchettas on the Lake); 1934 Bugatti 59 (Open Wheels); 1931 Alfa Romeo 6C 1750 GS Aprile (Concept Cars & One-Offs); 1966 Ferrari 275 GTB/4 (Icons on Wheels); and 1971 Porsche 908/03 (Racing Legends).

The second day of the event opened with the much-anticipated free laps around the lake, much to the delight of the public. In the afternoon, to close the event, the prestigious Best in Show award was presented. This year, the trophy was designed by renowned architect Lord Norman Foster, who awarded the Bugatti 59 (1934) alongside Tilly Harrison, Managing Director of Richard Mille Middle East and Turkey.

Furthemore, the Ferrari 250 GT SWB “Sefac” (1961) won the Spirit of St. Moritz award, personally signed and presented by artist Rolf Sachs, presented by Marijana Jakic, CEO of St. At last, the Lamborghini Miura SV (1972) received the Hero Below Zero, People's Choice Award.

The I.C.E Saint-Moritz is much more than an automobile gathering, it's an unprecedented springboard for the town. The number of visitors increased the number of upstream cultural and social activities, proving the considerable impact of the competition on an entire ecosystem.