Translated by Bethszabee Garner

Rome, the eternal city, is the cradle of history, of grandeur and perpetual reinvention. It is here that two figures of Italian excellence meet : Damiano David, the child of Rock, and Bvlgari, the jewel of fine jewelry. Their union? A feat of creativity.

An ambassador worthy of legend

Damiano David, born in 1999 in Rome, embodies rebellious, irresistible carelessness. His meteoric rise with Màneskin rocked the stages around the world, and today, even solo, he stands out as a singular voice in the music industry. His magnetic presence is perfectly aligned with Bvlgari’s values. Jean-Christophe Babin, the CEO of the brand, expressed his enthusiasm: “We are delighted to welcome Damiano to the Bvlgari family. His powerful voice and unique style echo our vision of excellence and innovation.”

A jewelry revolution, a statement of identity

For Damiano, jewelry is a symbol of expression, freedom, and power. "Jewelry is a beautiful, genderless accessory that I've always loved to wear," he asserts with conviction.

Wearing Bvlgari's heritage, it is also embracing a piece of history, an Italian craftsmanship that spans the centuries. For this artist, whose Roman roots are a source of pride, joining Bvlgari is an honor. Together, they are rewriting the fundamental rules of luxury: glamour, rebellion, and refinement. Thus, they move forward hand in hand toward a bright future.