Translated by Bethszabee Garner
At the crossroads of innovation, luxury and heritage... We roll out the red carpet for Moët & Chandon! The champagne brand surrounds itself with an iconic designer to assert its image. Pharrell Williams, a multi-faceted artist and creative director of Louis Vuitton Men, brings his unique vision to this unprecedented edition, with the elegance and precision we have come to expect.
Pharrell Williams: a creator with a global reach
Pharrell Williams is an artist with very distinct strings. Producer, designer and entrepreneur, he is a key figure in contemporary culture. His influence extends from music to fashion, including design and innovation. Since his appointment as artistic director of Louis Vuitton Men, he has imposed a unique aesthetic, combining the timeless luxury of Louis Vuitton with his own pop-cultural energy. For this collaboration with Moët & Chandon, Pharrell Williams applies his talent to the reinvention of an iconic heritage, playing on the codes of traditional expertise and experimental design.
A tribute to the heritage of Moët & Chandon
By looking through the Moët & Chandon archives, Pharrell Williams and the company's craftsmen discovered that the famous bow adorning the bottle was once a ribbon in 1892. This historical detail became the central element of this collaboration, revisited in different forms through the editions created.
Three exclusive editions, a unique signature
- Limited Edition – Brut Impérial 75cl
The bottle boasts a palette of refined colors: gold, blue and red, with reworked typography, inspired by pearls, to enhance its visual identity.
- Bow Edition – Magnum 1.5L
A true homage to the house's emblematic bow. Each bottle is adorned with an oversized fabric bow, made by the Baqué Molinié embroidery workshops.
- Uberpiece - Jeroboam 3L (Ultra-limited edition)
With only 30 bottles produced, this exceptional piece combines luxury and craftsmanship. Each jeroboam is covered with a chrome mirror, hand-painted by Astrid de Chaillé, with 89 raised pearls. An embroidered bow, requiring 300 hours of work by the Parisian artisans Baqué Molinié, enhances this work of art.
An exceptional champagne: Grand Vintage Collection 2003
Selected by cellar master Benoît Gouez, this rare vintage celebrates an atypical year in Champagne. With a predominance of Pinot Meunier (43%) and Pinot Noir (29%), it reveals a golden color with green reflections, and notes of praline, toasted hazelnut and fig. On the palate, its voluptuous and intense character evolves towards aromas of dark chocolate and spices.
Pharrell Williams and Moët & Chandon: the artist and the art
With this collaboration, Moët & Chandon and Pharrell Williams have created an edition with a sumptuous destiny. This collection embodies both the dialogue of cultural heritage and international luxury, proving once again that French savoir-faire can be an infinite source of inspiration and reinvention.
